Acquisition Extends Company’s Reach and Bolsters Presence in Retail
San Diego, CA (PR WEB) February 4, 2015. Halo, provider of self-service supply chain intelligence geared to the mid-market and with a focus primarily on manufacturing, distribution and retail, today announced the acquisition of all assets of New Zealand-based SkuBrain. SkuBrain offers Software-as-a-Service (SaaS) for supply chain planning for small to medium-sized retailers. The acquisition extends Halo’s reach and also bolsters Halo’s presence in retail. Halo will migrate all technical and marketing assets of SkuBrain into the Halo environment to create a single platform that can be scaled to the needs of companies with revenue from US$50M to US$5B.
“Adding SkuBrain to our product portfolio is an excellent complement to the Halo Supply Chain Intelligence platform.” Keith Peterson, President & CEO, Halo.
The SkuBrain software was designed specifically to handle retail demand forecasting, inventory optimization, and replenishment planning. The founders, veterans of retail industry, built SkuBrain to address the significant gap in planning capabilities, and thus competitiveness, between small and large businesses. In particular, smaller businesses need simplified tools that favor ease of use and straightforward reporting. Halo’s acquisition of SkuBrain comes with a portfolio of customers who will be maintained on the existing platform for the near-term.
Keith Peterson, President and CEO of Halo, stated, “Adding SkuBrain to our product portfolio is an excellent complement to the Halo Supply Chain Intelligence platform. Smaller firms are often too small to leverage the enterprise capabilities of existing planning platforms. The SkuBrain team saw the gap and has filled it with a highly targeted solution. Customers can now start with a subscription-based SkuBrain solution and seamlessly transition to the Halo platform as their needs grow. We don’t know of another solution in the market that makes this possible.”
About Halo Halo delivers self-service supply chain intelligence solutions to hundreds of enterprise customers and service provider partners in North America, Europe, and Asia-Pacific. Our solutions provide enterprise grade products without the drag and cost of major platforms. Halo replaces the complexity of siloed data sources and disparate applications with a single purpose platform that lets firms analyze, decide and plan faster than ever before. Halo is headquartered in San Diego, California, and can be reached via the web (halobi.com), Twitter (@Halo_BI) or email at email@example.com.